We're not into "efficiency optimization" of processes – we come into play when more is at stake: A clear purpose, the answer to the "why" and "what for" question. Sustainability and new, better growth demand for more than "business as usual, just a little bit better". They ask for resilience, not efficiency.
We're not creating any advertising campaigns, we're not defining media plans and are not developing social media strategies. We're operating "at the heart of the brand and organization" – its identity, its core values, why they exist and what they stand for—
today & tomorrow.
We re-think the basics in a new way and together with you shape & create the future of your brand/your organization. We focus on and promote clarity, orientation & resilience, not efficiency.
Our intention is to – together – enable & create sustainable value and real impact. Simply stated: Making a real difference. What comes out in the end should be greater than pure numbers. Interested?
KORE is based on the English "core" and stands figuratively for the "core", the "inside" and the "most essential" of a brand or organization. With this, we want to express that we, as your partner, focus on what really makes the decisive difference: An authentic, lived purpose to which everything else is oriented. This is how you achieve clarity and ultimately success.
Customized advisory services - according to your needs
Projectfocused consulting — generating value-added effectively
Impulse presentations, expert panels & webinars
Advisory Board & Board of Directors — permanent or topic driven
Soundingboard & Mentorship — phase specific or longterm, theme specific or holistically accompanying
On site at your premises, externally or virtually. In English or German.
We always start with the question: WHY? Evaluating the PURPOSE of a brand or organization in its relevant context. The answer is the foundation of our consultancy approach on which everything is being developed on.
The answer reveals what a brand or an organization is really standing for. What drives it from the core. What defines its trustability and authenticity towards employees, partners, customers and other stakeholders. And what therefore defines its relevance and attractiveness.
The answer to the "WHY" question creates clarity and orientation.
For all involved.
For the right strategies.
For consequent decisions.
For responsible action.
For innovative, authentic products, services and business models.
For a unique positioning.
For brand appeal.
For identification with what the brand, the organization are standing for.
For impact at scale.
And therefore, for a better, sustainable future.
Together we're leveraging a holistic, integrated process to get to the WHY and WHAT FOR of your brand and/or organization. WHAT are we standing FOR and WHY do others benefit from that?
The resulting derived unique identity, the clear positioning, your values & the relevant benefits for others are the foundation, the core for a sustainable future, organizational resilience and lasting business success.
And enable real, guiding substance in form of a holistic purpose perspective of the brand and organization. Clarity and orientation are leading to effect and real contribution; are providing the guidelines for the WHAT and HOW. And are serving as a compass to you for your brand and organizational evolution.
To enable a better, purpose based future.
Purpose-based brand & organizational evolution – creating CLARITY & providing ORIENTATION
We're together (re-)defining & sharpening the "WHY & WHAT FOR" (the purpose-based identity) of your brand/your organization.
We translate the "WHY & WHAT FOR" into clear values and principles as well as benefits for others.
We break those down into effective recommendations for the activation and the sustainable implementation into the brand identity as well as the company culture.
Together we evaluate your existing or develop new business models & strategies according to the purpose and based on an effective value proposition and relevant critical core competencies (needed to implement and execute the strategies).
This way we answer and define the "WHAT" and "HOW – and thus ensure an integrated, holistic & sustainable pathway into a better future.
Strategy-Development & -Sharpening – with clear focus on your purpose, your value proposition and the few core competencies which really make the difference.
Together we're evaluating your current strategies or define new ones to ensure solid alignment with your purpose and based on your value proposition as well as core competencies This way we're putting your focus on your greatest strengths and are uncovering new potential.
Together we're answering the critical questions for your success:
Is your enterprise/brand oriented around and driven by a compelling purpose and value proposition, which is leading to lasting success and sustainability?
What is the one thing that you do better than anyone else?
Do you have the needed core competencies and organization to deliver on your purpose and thus to win in the marketplace?
What is a winning organization?
How do you perform regarding your core competencies?
And regarding your organization?
Contribution
What will you deliver (e.g. derived from the UN Sustainable Development Goals)
Benefit
What value will you create – for yourself & others
Purpose Statement
Why your brand / organization exists
Mission
What is your path serving your purpose
Values
What you stand for
Core-Competencies
What you do better than others
Value Proposition
how you create value for your customers
Principles
how you act & how you behave as brand / organization
Product/Services
What benefits are you offering
Organization
How you organize
Activation
how you engage & bring it to life
Monitoring
how you track and menage achievements
I have known Reinhard for around 10 years where we closely worked together in various set-ups over the years.
What is special about Reinhard is on the one hand his entrepreneurial thinking: visionary, active, persistent, creative, and strong in implementation. And on the other hand, his strong management skills: constructive, concept-oriented, and knowledgeable of the important management tools.
A strong combination.
I wish Reinhard all the best in this endeavor!
During the 6 years we worked together I have come to know Reinhard as a very focused and concentrated thinker. Reinhard is consistently reevaluating the status quo and is not afraid to question well-worn paths.
The constant drive for improvement allowed us to jointly sharpen our business goals. Apart from perseverance and loyalty, Reinhard's talent for identifying changes and working out implementation options stands out above all. I have many positive memories of our time together.
I've known Reinhard now for more than 10 years during which we had the chance to implement several projects together. I could always count on his competence and reliability. His different approaches to finding solutions were particularly exciting.
In other words, a person with whom I could take something away from every conversation, whether professional or private! A great guy!
I have come to know Reinhard as an entrepreneurial thinker with high emotional intelligence and a fine sensorium for the needs of customers and employees.
Thanks to many years of experience with leading companies, he brings with him a profound understanding of business challenges and know-how in corporate and brand management as well as strategy development.
Our portfolio and the exemplary approach presented give you an initial orientation as to how a cooperation could look like. We always address your specific situation - depending on what's important to you. And what you need for it. Simply get in touch with us - we look forward to an initial exchange.
